Lotte World Kids Park - Undersea Kingdom

Visit an enchanted underwater world with whimsical experiences for kids of all ages.

ROLE: Concept Designer

COMPANY: Rethink Leisure and Entertainment

Lotte World Kids Park- Undersea Kingdom is a two-floor, fully immersive underwater space at Eunpyeong New Town Lotte Mall in Seoul, South Korea, where kids of all ages can join Kai, Bibi, and Captain Galleon as they explore the sea below. Throughout the 71,000 square foot space, kids can explore Captain Galleon's Pirate Ship, ride a fish on the Merkings Carousel, or jolt around with their friends on Bumping Fish! The smaller minnows can explore the Coral Village or the whole family can hop aboard the Flying Wale for a tour around the Underwater Kingdom!

As the concept designer for this project, I meticulously crafted the space in line with the detailed illustrations and reference images provided by the art directors. Leveraging advanced 3D modeling programs, our dedicated design team and I collaborated to produce a comprehensive design package that seamlessly aligned with the client's vision. This meticulously crafted package was then forwarded for production and eventual completion, ensuring that every detail was meticulously executed.